THE PEROXIDE CREW
PASSIONATE STYLISTS IN HERMOSA BEACH, CA
At Peroxide, we do things differently. Our stylists are here because they want to thrive behind the chair, evolve as artists, and to change lives through doing hair.
Chie Sasaki
STYLIST
I began my career at Japan’s top salon, spending over 10 years perfecting my style. I later moved to Los Angeles, to become a stylist in Beverly Hills; my work has been featured in top publications such as Vogue and Elle. All of my experiences & influences come together to create a beautifully balanced service every time.
When not at the salon, I enjoy travel, blogging, photography, and spending time with my husband and son.
SPECIALTIES
Curly Hair | Corrective Color | Blowouts
BIO
Erik Cardiel
STYLIST
I live for my Cali, beach vibe and for the Lifestyle that comes with. I enjoy driving with the top off my jeep, going to the beach and upbeat house music.
I tailor the service for my client based on their needs. Taking time to listen is the key to a great service! Craftsmanship takes time so, it’s important for my client to have trust and ease during the process. There are enough life stressors and get your hair done shouldn’t be one.
SPECIALTIES
Bright Blondes | Sun-kissed Brunettes
BIO
Ruby Hernandez
STYLIST
As a creative growing up south of Los Angeles, I knew early on that I wanted to help others discover and express their true selves through their hair– it's my passion. Inspired by film, music, pop culture and the creativity of fellow artists, I'm constantly learning and evolving to ensure I deliver nothing but the best.
In my chair, it's all about chill vibes while I do my thing with your hair. Book with me and get comfy and be ready to talk about music, film, travel, food, and cats.
SPECIALTIES
Blondes | Vivids | Layered Cuts
BIO
Shian Bray
STYLIST
I apprenticed under a Vidal Sassoon stylist for 6 years to perfect different forms of hair coloring & cutting techniques.
My motto is to always keep your hair healthy through sessions and patience. I love to show my clients how to recreate styling techniques at home and learn with them also.
My passion is make you feel beautiful in the end!
SPECIALTIES
Natural Highlights | Color Corrections
BIO
Giselle Rios
STYLIST
I live for layered haircuts and lived-in, dimensional color. Nothing beats a timeless look, tbh.
Besides doing hair, I'm passionate about thrifting, going to flea markets, and shopping second hand for clothes! Music is another big part of my life, I’ll spend hours making new playlists to share with my friends— some of my favorite artists are MF DOOM, Pharrell, Westside Gunn, & Kanye West — but I really love discovering new artists as well! I hope to see you in my chair!
SPECIALTIES
Layered Hair Cuts | Lived-In Dimensional
BIO
Ally Mora
STYLIST
I love everything hair but if you’re looking for a lived-in look, funky vivids, or some seamless layers, I’m definitely your girl!
Beyond the chair I loveee spending my free time at the beach soaking up the sun, or catching a pretty sunset. You’ll also catch me at concerts and festivals livin' life. I spend as much time with my family as possible. They are definitely a big part of my life, and my strongest support system I wouldn’t be where I am without them. I can’t wait to meet and learn more about you!
SPECIALTIES
Vivids | Lived-In | Seamless Layers
BIO
MEET THE REST OF THE CREW
OUR STYLISTS
Looking for a New Hair Home?
Our mission is to develop leaders in the hairstylist community with our first class apprenticeship program designed to help you learn and grow your craft with expert support.
Luisa Gaxiola
OWNER & MASTER STYLIST
Hola! I'm Luisa - a So Cal native, wife, mom and the founder of Peroxide!
I've been in the beauty industry for over 16 years. I love what I get to do and connecting with clients behind the chair. I always aim to transform whether it is color, cut or smoothing treatments or curl treatments. Making my clients feel their best after they leave the salon is like a drug to me.
I also have a big passion for helping and mentoring other stylists to become independent at Peroxide by helping with growth in their hair skillset and journey.
I am very proud of the business Peroxide has become. It has been worth all of the hard work, sweat, and tears. Beyond the salon, I also enjoy spending quality time with my family, kids, friends and doggos.
EDUCATION IS OUR FOUNDATION •